Pegasystems had good years in 2011 and 2012 they say, with Q4 2012 being particularly strong and good results from their decision management products. They have over 2,000 employees as they go into their 30th year and are targeting $500M this year. Pegasystems maintains its focus on a platform business with a number of specific [...]
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I last got an update from KXEN when they launched InfiniteInsight Genius. Since then they have been rolling out cloud-based analytic applications built around their core modeling engine. In particular they have launched a new product, KXEN’s Predictive Offers, their second cloud-based predictive analytic application. KXEN has historically been focused on B2C companies, especially large [...]
The last two weeks have been very focused on analytics, especially predictive analytics. First I attended the IBM Analyst Summit where they formally launched their big new focus on Decision Management (see my blog series here). This event was a big deal, I believe, because it showed IBM’s increased focus on Decision Management – moving [...]
IBM has two core Decision Management products, Operational Decision Management and Analytical Decision Management. As noted yesterday CIOs see a need to drive better real time decisions while CEOs see the need to differentiate their organizations by translating insight into actions (by making decisions). The Decision Management solutions are focused on optimizing decisions – not [...]
Day 2 at the IBM Analytics Summit a little more restricted in terms of blogging with more content under NDA. The first session was an overview of the IBM analytics strategy. IBM’s Business Analytics Strategy involves solutions for customer analytics, performance management and risk analytics built on capabilities for personal analytics, Decision Management and Big [...]
Deepak Advani came back on stage to give more details on Decision Management software from IBM. Obviously Decision Management 6 came out a while ago, bring rules and analytics together. With the new release there are several new features: Integration of CPLEX The new release integrates the ILOG CPLEX Optimization engine Entity Analytics The integration [...]
#9: I would like to invest in business rules and decision management but my manager just doesn’t get it This excuse typically arises because “decisions” are too generic to get management attention. Instead, focus on how automating decisions can help with more precise pricing, customer retention or cross-sell offers, better consistency when coping with staff [...]
Steve Mills kicked off the IBM Smarter Analytics Leadership Summit. Business Analytics matter, he says, as shown by the focus of CEOs (8 out of 10 expect complexity to increase, enterprises applying analytics are more successful etc). The need for analytics is pervasive, with every industry seeing a massive expansion in the volume of data [...]
My eye was drawn to an article in the New York Time last week – For $2 a Star, an Online Retailer Gets 5-Star Product Reviews. This article drew attention to the ongoing and growing problem of fake reviews. Like many of us I increasingly rely on reviews on sites like amazon.com or yelp.com to [...]
I have recently finished a new white paper on Managing the Next Best Activity Decision, sponsored by KXEN. Every interaction with your customers is an opportunity to build your relationship. It could be a personalized marketing offer or proactive customer service. To make sure this interaction maximizes the value of your customer relationship, many organizations are [...]
Jim Davis of SAS had an interesting post back in October – What do retail banking customers want?– in which he talked about the results of some consumer surveys and the banking industry’s response. The three results Jim discussed were clarity and fairness, easy access and quality customer experience. Interestingly I see all three of these [...]
I am giving a webinar with KXEN on January 24th at 11am Pacific/2pm Eastern on Next Best Activity decisions Every interaction with your customers is an opportunity to build your relationship. It could be a personalized marketing offer or proactive customer service. To make sure this interaction maximizes the value of your customer relationship, many [...]
Erick Brethenoux, Pierre-Henri Clouin and Asit Dan presented on IBM’s Decision Management approach – a nice chance to see both the Business Analytics and WebSphere bits of IBM talking about the same problem. CEOs consistently tell IBM that volatility, uncertainty and complexity are continuing issues. CIOs with a mandate to transform the business are responding [...]
Eric Yau kicked off the business analytics keynote today, saying that they are going to focus in on the 3+3 areas discussed yesterday and with that he introduced Deepak Advani. Deepak introduced some key IT trends – rising data volumes, high volume decisions that require decision automation and LOB demanding more flexibility and independence – [...]
Causata is a software company founded in early 2009 with a heritage from the online space – behavioral targeting on the web and database marketing. They are headquartered here in Silicon Valley with engineering in London and the team has experience across companies like Touch Clarity, Omniture, Interwoven, DoubleClick, RedHat, Skype, eBay and others. Causata [...]
Oracle Real-Time Decisions (RTD) is Oracle’s core Decision Management product and I have reviewed it before (see this First Look – Oracle RTD 3 and this one on the Oracle RTD Roadmap plus I have written a detailed Oracle RTD product review). With the release of “Oracle RTD Base Application Release 3.1” in May 2011 Oracle [...]
IBM clearly realizes that people, process and technology all must go together to deliver value. This means that clients need both software and services and was the subject of this next session. Business Analytics and Optimization is a segment that crosses hardware, software and services at IBM. IBM is committed to growing this business from [...]
G-Stat is a privately held Israeli company focused on advanced analytical and data mining solutions. The founder of G-Stat began his career as an econometrician, focusing on large time-series data initially. Then he worked at the Bank of Israel in IT helping translate what the economists and others needed into information systems. He rapidly became [...]
I got a briefing from Conductrics recently. Conductrics is a start up delivering an agent-based decision optimization solution focused on next best action or next best message. Designed for a website, mobile application or even a POS it uses machine learning techniques to optimize the behavior of the site/application to meet some overarching objectives – [...]
I got a quick update from the customer intelligence folks at SAS recently. Customer Intelligence is SAS’ largest solution line (with dedicated sales, marketing and engineering) and they are projecting to have a record year in 2010. SAS describes their SAS Customer Intelligence Suite as providing three core benefits for organizations, each based on a [...]

