decision making

I spoke to Zementis back in June of 2011 and got an update on their Universal PMML Plug-in among other things. Since then they report growing client interest with a particular focus on real-time decision-making using real-time scoring in fraud detection for instance. They have also been updating their products. ADAPA, their analytic decision deployment [...]

Gladys Lam kicked if off by introducing the three chairs of the conference – Kathleen Barret Chair of IIBA who heads up the business analysis tracks, Roger Burlton of BPTrends who heads up the business process tracks and Ron Ross of BRSolutions who heads up the business rules forum tracks. The three chairs then came [...]

Erick Brethenoux, Pierre-Henri Clouin and Asit Dan presented on IBM’s Decision Management approach – a nice chance to see both the Business Analytics and WebSphere bits of IBM talking about the same problem. CEOs consistently tell IBM that volatility, uncertainty and complexity are continuing issues. CIOs with a mandate to transform the business are responding [...]

Steve Mills opened up the discussion talking about Big Data, making the point that the art of the possible when it comes to data has been growing steadily for many years – though the current explosion in data is pretty impressive. For instance 1.3B RFID tags in 2005 and 30B in 2010, 4.6B mobile phones [...]

Jeff Jonas‘ great ad for analytics, talking about crossing a road as an analogy for the power of predictive analytics, kicked off the first real content of the keynote. Jeff talked about enterprise amnesia, the challenge of enterprises being unable to process all the data they have flowing in. Jeff uses a puzzle metaphor and [...]

My buddy Eric Siegel has just released a new white paper on Uplift Modeling: Predictive Analytics Can’t Optimize Marketing Decisions Without It. Here’s what he says about it: To drive business decisions for maximal impact, analytical models must predict the marketing influence of each decision on customer buying behavior. Uplift modeling provides the means to [...]

Oracle Real-Time Decisions (RTD) is Oracle’s core Decision Management product and I have reviewed it before (see this First Look – Oracle RTD 3 and this one on the Oracle RTD Roadmap plus I have written a detailed Oracle RTD product review). With the release of “Oracle RTD Base Application Release 3.1” in May 2011 Oracle [...]

I am giving a cross-track presentation on Beginning with the Decision in Mind at the Building Business Capability event in Florida November 2 at 2pm Eastern. Years of working with business rules and other decisioning technologies from business intelligence to predictive analytics and optimization has made one thing clear – technologies alone are not the [...]

I am giving the closing keynote at IM 2011 – from information to decisions on October 12th in Copenhagen, Denmark. The data you have, the way you analyze it and use it, and the way you act on this analysis can drive better results and business outcomes. This ability to improve decision making – to [...]

I am on a panel on “Practical Predictive Marketing” at eMetrics 2011 in New York. The panel is late in the day on Wednesday October 19th and I will be joined by Vicky Brock, Highland Business Research and Samantha Lipson, Rapp Collins Worldwide. Predicting what people are going to do is a fool’s game. But [...]

I am giving a workshop on Driving Enterprise Decisions with Business Analytics at Predictive Analytics World in New York all day on Tuesday October 18th. Putting business analytics to work is top of mind for organizations like yours. Business agility and operational responsiveness are more important than ever. There is a real opportunity to use [...]

As part of our ongoing efforts at Decision Management Solutions to promote the discipline of Decision Management we have been updating our white papers. I already blogged about a new white paper focused on Business Process Management – The Decisions at the heart of your process – and our update of Maximizing the value of [...]

Cross posted at International Institute for Analytics McKinsey just published a new study “Big Data: the next frontier for innovation, competition and productivity” that is definitely worth reading. With lots of detail – it runs to more than 150 pages – it discusses why there is so much more data, what that means and how [...]

Some weeks back I wrote a series of posts on the role of Decision Management in Insurance. One post was called multi-channel distribution and customer communication and outlined how Decision Services that automate customer decisions improve customer treatment in a multi-channel world by improving their accuracy, timeliness and consistency. The diagram at left shows how [...]

There’s a great article over on IBM’s Good Decisions blog called “What’s Decision Management got to do with Business Process Management?” The article lays out a nice scenario for Decision Management and differentiates between business event processing, business rules management, analytics and business process management. It is definitely worth a read. There are a couple [...]

One of the hot topics these days in analytics is “in-database” or “in-warehouse” analytics. I have blogged about multiple products in this space including the work SAS has done with Teradata, Aster, DB2 , Netezza  and Greenplum, the work Revolution Analytics has done with Netezza, Angoss and FuzzyLogix (described in this report). With all this [...]

Daryl Plummer gave the closing keynote – “If I had a time machine”. He began by differentiating between science fiction and fantasy – science fiction being a vision of the future that is based on some extrapolation of currently understood science and facts. Fantasy is completely based on the whims of the visionary. What he [...]

Here are 10 questions to ask about your business rules project that I developed some time ago but never ran on the blog – enjoy. What is the business decision at the heart of your project? How often is it made? What triggers it? Who makes it today? How repeatable is it? Is this decision [...]

Sparkling Logic is a new company founded by a couple of old colleagues of mine and focused on what they call “Social Logic”. They have developed a social, cloud-based environment designed to help companies find the best, most defined decision logic that launched today at the Gartner BPM Summit. Fundamentally the new platform aims to [...]