Balancing multiple profit drivers is essential in many high volume, transactional decisions targeted with Decision Management. Being able to execute decisions, monitor their effectiveness, learn what works, and systematically improve your decision-making results in significant business benefit. Mathematical optimization let’s you go even further. We recently published a new white paper – The Customer Journey [...]
experiment
I blogged last week about IBM’s AI approach and one piece was still under NDA – new capabilities around trust and transparency. These capabilities were announced today. As part of trying to address the challenges of AI, IBM has added a trust and transparency layer to its ladder of AI capabilities (described here). They see [...]
Building a data-driven culture, where evidence-based decisions support bottom-line business objectives and AI is embedded into workflows across your organization. Ensure data is secure and accessible, wherever it lives, and get insights from data and turn them into competitive advantage. Use the entire spectrum of data science, artificial intelligence and machine learning to lay a [...]
Silvie Spreeuwenburg of LibRT came up after lunch to talk about a rules-based approach to traffic management. Traffic management is a rapidly changing area, of course, thanks to IoT and self-driving cars among others. When one is considering traffic, there are many stakeholders. Not just the road user, also businesses reliant on road transport, safety [...]
I caught up with the folks from Conductrics to learn about their 3.0 release (I have blogged about Conductrics before). Conductrics has been in the decision optimization business for many years now. At its core Conductrics is about assigning customers to experiences. They recently released 3.0 with some new features. Conductrics Express is a point-and-click [...]
JMP 13 and JMP Pro 13 launched in September 2016. JMP is a business unit of SAS with more than $60M in revenue with growth and a focus in manufacturing and life sciences. Lots of engineers, analysts, researchers and scientists as users. JMP has specialty products in Genomics and Life Sciences but this release is [...]
It’s opening keynote time at IBM’s World of Watson 2016 and we kicked off with a video history of Watson from Jeopardy to today. Dr John Kelly of IBM got us started, emphasizing how rapidly interest in Watson has grown over the last year or two. In August 2007, he says, a small team of researchers [...]
Sparkling Logic is focused on enabling business and data analysts to manage automate decisions better and faster – what they call Analytics driven Decision Management. Sparkling Logic was founded in 2010 and I have blogged a few times about their decisioning platform (most recently here). Customers include Equifax, Paypal, FirstRate, Accela, Northrop Grumman and others [...]
Bill Fair, one of the founders of Fair Isaac, once said that to succeed with analytics you had to “grab the decision by the throat and don’t let go”. As Big Data and analytics become ever more central to organizations, and as more and more money is spent on analytics, this advice seems particularly timely. As [...]
I got an update from CRIF recently. CRIF is headquartered in Italy with $450M in revenue and 1,884 employees. They have customers in over 50 countries, offer credit bureau services in over 15 countries and credit decisioning solutions worldwide. Most customers are financial institutions though they have customers in other industries such as telco, utilities, [...]
Blue Yonder is based in Germany (Karlsruhe) and was founded in 2008 by an ex-CERN researcher, Prof. Michael Feindt and focusing on solving big data problems such as demand estimation. Several solutions targeted at retail were released over subsequent years. In 2013 they launched their Data Science Academy. The Blue Yonder platform for predictive applications [...]
There was a fascinating piece in the Economist last week – Little things that mean a lot. This piece really resonated with me – even the title sounds a lot like my mantra of “Big Data, Little Decisions” (you can see a selection of the articles and webinars I have given on this topic here). So what were [...]
Fern Halper and I just wrapped up as hosts of the TDWI Solution Summit on Advanced Analytics. We had a great two and a half days with some wonderful case studies, a super-engaged audience and lots of intense 1:1 conversations between attendees, speakers and sponsors. To wrap up Fern and I discussed some of the [...]
Since I last wrote about 11 Ants they have increasingly focused on retail analytics to help retailers make the most of their transactional data and loyalty program data. 11 Ants new Retail Analytics Platform is designed to address a number of initiatives in retail – integrating customer behavior deeply into metrics, being consistently customer-centric across [...]
Tangerine Bank, an IBM customer, kicked off IBM IMPACT 2014 discussing how they are using technology to re-imagining and simplifying banking. In particular Tangerine is focused on becoming a mobile-centric or mobile first bank. They are trying to raise the bar on mobile banking applications, adding things such as voice activation and offline access. Working with [...]
I have been interviewing analytic practitioners periodically – last year I interested Andrea Scarso, CEO of MoneyFarm and more recently I interviewed Tracy Allison Altman, co-founder of Ugly Research. Next up is Nauman Sheikh, a seasoned professional of Data & Analytics. Nauman was introduced to me by a client who really liked his book Implementing Analytics: A [...]
There was an interesting article from McKinsey this month – The benefits—and limits—of decision models – by Phil Rosenzweig. As Phil points out using models (and he is talking about analytic models) helps avoid common biases that undermine leaders’ judgments such as over confidence, a focus on recent data etc. And I would add not just leaders – it also [...]
Matt Gershoff, CEO of Conductrics (a product we reviewed here) wrote a nice piece on A/B Testig over at the Analyzing Media blog – It’s all One Big Decision: Testing, Analytics, & Targeting. Matt discusses the role of A/B testing, of predictive analytics and of optimization in a nice, straightforward piece. Well worth reading. I wrote [...]
A little while back I blogged about Customer Data Platforms and their role in coordinating multiple channels when trying to develop customer-centric marketing solutions. More recently I caught up with Provenir – a company I know from its risk-centric decisioning platform – and with the team behind their new customer listening product. I plan to blog about the [...]
Several years ago I did some work with Silverlink – speaking at a series of roadshows for their product – and I got an update recently. Silverlink focuses on helping healthcare organizations engage their members more effectively with personalized, multi-channel outreach. Silverlink works with health plans and pharmacy benefit managers to get their members to [...]