Retail

I am at the SAS Inside Intelligence event in Steamboat getting the annual update on all things SAS. First session of the day is the Executive Viewpoint. Jim Goodnight and Randy Guard kicked things off. Creating a single global organization was a big part of last year with legal, finance, sales, marketing and more becoming global [...]

Next up at the Alteryx Influencer Summit was a discussion of the overall growth strategy from Rick Schultz and Paul Evans (Marketing and Sales). Most of this is under NDA, as you would expect, but Alteryx was willing to discuss how they have been improving their customer acquisition approach: A laser focus on the business analyst as their [...]

IBM recently introduced a Predictive Customer Intelligence solution. Like the counter fraud solution earlier, this is one of IBM’s multi-product and services signature solutions. The focus of this solution is the increasing need to be truly customer-centric, focusing marketing on individual customers not on segments or campaigns, not on pre-existing mental models or ideas. This matters [...]

Since I last wrote about 11 Ants they have increasingly focused on retail analytics to help retailers make the most of their transactional data and loyalty program data. 11 Ants new Retail Analytics Platform is designed to address a number of initiatives in retail – integrating customer behavior deeply into metrics, being consistently customer-centric across [...]

The white paper of the week this week is Transforming Retail Marketing with Predictive Analytics Retailers need to develop a loyal customer base and market effectively to them. But customers increasingly shop in multiple channels and formats, and have more choices than ever before. Using analytics to target customers with personalized marketing can transform the retail [...]

Another customer panel followed focused on big data and analytics use cases with a particular focus on streaming data, data in motion. Customers were University of Ontario Institute of Technology and Aginity. Dr Carolyn McGregor from UOIT is someone I have blogged about before. Her focus was on using analytics to process the data from [...]

As part of our series on Marketing Decision Management Solutions, I got an update on SAS Real-time Decision Manager. SAS Real-time Decision Manager is a complete solution that delivers decision capabilities around customer intelligence for marketing and I was last updated on it back in 2010. The solution provides a unified capability for making customer [...]

As part of the ongoing blog series on Marketing Decision Management Solutions I got an update from SAP on Real-Time Offer Management. This is based on an acquisition made at the end of 2006 of a real time recommendation technology developed for the CRM market, with early adoption mainly by the competitive service industries – [...]

I am giving a webinar at 10:00am Pacific on January 30 with Inkiru on Engagement, Loyalty, Costs and Growth – Driving retail success with predictive analytics and decision management Retailers see tremendous value in business intelligence and real-time analytics as a way to make sense of the vast amount of data they collect. The challenge is [...]

I will be participating in the Analytics Executive Symposium being run on June 26th in Chicago by the International Institute for Analytics of which I am a faculty member. The Analytics Executive Symposium is a unique and professional gathering of analytics champions who come together to hear and discuss the latest findings and research in analytics. The [...]

Retailing today had an interesting article – “Best Buy, Sears, Target tops in cross-channel performance” – about the importance and challenges of becoming a cross-channel retailer. I was struck by the potential of Decision Management Systems to improve cross-channel experiences in a couple of key areas: 60% had inconsistency across in-store and online promotions; Obviously [...]

Clario Analytics has been marketing cloud-based analytic solutions since 2008. The company has been going to market with a general purpose analytic platform – Clario Platform, offering predictive analytic model development in the cloud – across multiple verticals. In addition, they leveraged their deep experience in marketing optimization and developed Clario Stream, a marketing optimization [...]

Silver Tail Systems was founded in 2008 by founders with a background in web search, trend analytics and fraud detection. After joining eBay to fight phishing and other kinds of fraud like fake auctions and fake bids, the team sat down and figured out the tools that would have been helpful tackling these fraud challenges. [...]

We got a quick overview of SPSS Decision Management (see my post on SPSS DM 6 or indeed the whole blog for my view of this). SPSS Decision Management combines predictive analytics, business rules and optimization/simulation to optimize high volume decisions like “should I search this car at the border” or “should I investigate this [...]

IBM has recently announced a new strategy for bringing Big Data to the enterprise. In particular this includes InfoSphere Streams v2 (announced April 12) and InfoSphere BigInsights 1.1 announced today. Big Data is an issue, of course, largely because the amount of data available to organizations is growing rapidly. Surveys show that many managers already [...]

I want to share with you the collective wisdom of over 50 companies that have transformed their business using analytics. These companies tackled core business issues like customer retention, marketing, patient care, student achievement, and customer centricity in industries as varied as Retail, Telecommunications, Healthcare, Education, Government, Insurance and Banking. Tomorrow I will kick off [...]

G-Stat is a privately held Israeli company focused on advanced analytical and data mining solutions. The founder of G-Stat began his career as an econometrician, focusing on large time-series data initially. Then he worked at the Bank of Israel in IT helping translate what the economists and others needed into information systems. He rapidly became [...]

I saw an interesting press announcement the other day about Activant’s new business rules functionality. Activant (who recently agreed to be acquired and merged with Epicor) is an ERP provider focused on distribution and retail – 60% of revenues come from retail and 40% from distribution. Activant as a whole has 15,000 customers concentrated in [...]

I got a chance to catch up with Kount recently, a 4 year old company that is a wholly owned subsidiary of Keynetics (a 13 year old e-commerce company) focused on preventing fraud in e-commerce. They offer an all-in-one SaaS solution aimed at detecting fraud fast (intra-transaction real-time) while giving customers flexibility and usability. They [...]