The Forbes Mini Main Tent was kicked off by Mike Perlis, CEO of Forbes. Mike focused on how to build a business as strong as the Forbes brand – something with four legs: Keep print business on track Build the digital business for growth Develop brand extensions like conferences and international Become a great technology [...]
e-commerce
After a great introductory session from Walter Isaacson (biographer of Einstein, Franklin and Jobs), we kicked off the main session at IBM’s largest IMPACT conference with over 8,500 attendees with a focus on re-thinking IT. Marie Wieck started by discussing how core applications are changing. IBM claims that $5Trillion run on IBM hardware. These systems [...]
I got a chance to catch up with Kount recently, a 4 year old company that is a wholly owned subsidiary of Keynetics (a 13 year old e-commerce company) focused on preventing fraud in e-commerce. They offer an all-in-one SaaS solution aimed at detecting fraud fast (intra-transaction real-time) while giving customers flexibility and usability. They [...]
Runa was founded a couple of years ago to solve the problem of very low conversion rates on most e-commerce websites. Companies spend lots of money driving people to their websites but only 2-3% convert to buyers. One of the biggest reasons for this is shopping cart abandonment – people put goods in their cart [...]
I blogged a couple of internal Oracle sessions on RTD (Oracle Real Time Decisions in e-commerce #oow10, Oracle RTD Roadmap #oow10) and now we get a chance to hear a customer speak – Dell with some help from Objectifi. Octane is Dell’s brand name for their RTD project – the platform has a number of [...]
The Oracle Real Time Decisions (RTD) roadmap began with a quick review of Oracle RTD (see my earlier post on the role of RTD in e-commerce) – an analytical decision service that sits between the operational and analytic applications of an organization so that operational business processes can be analytically enhanced. Crucially it combines prescriptive [...]
I am attending a few sessions at Oracle OpenWorld this week and the first one is an overview of Oracle Real-Time Decisions (RTD) in e-commerce. I have reviewed RTD 3.0 before. The context for using RTD is that consumers are harder to reach, satisfy and retain – their behavior evolves more quickly, there is more [...]
I got a chance to get an overview of the latest release of Oracle Real-Time Decisions, 3.0. This is the platform for real-time decisions on which various applications (for call center, web etc) are built and sold as part of the Oracle Applications suite. The vision of this product is to optimize “return on attention” [...]
Erik Klein from the WebSphere Commerce group at IBM and Scott Young from a consultant. Erik started by discussing the inhibitors to moving to multi-channel and customer-centric. These include: Siloed business units Applications that don’t integrate or support multi-channel operations Redundant data in multiple systems, no single version of the truth The different domains – [...]
