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New white paper on how to sell business rules to the business


I recently wrote a new white paper on how System Integrators (and perhaps internal consultants) can Sell Business Rules:

SellBusinessRulesCoverSystem Integrators (SIs) often deal with complex logic and decision-making in mission critical systems that directly impact their client’s business. One way to ease managing the logic is through technology – like a business rules management system (BRMS). BRMS are particularly effective for complex processes like determining eligibility, compliance, claims processing and underwriting. This paper will discuss:

  • How a SI can “sell” clients on the value of a BRMS by focusing on the 3 key ways a BRMS delivers high Return on Investment (ROI)
  • The power of a BRMS to generate business value, develop efficiency and reduce maintenance costs
  • Ways to communicate the benefit of using a BRMS to your customers

You can download the paper from the sponsor, Progress, here.


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