An associate professor at NEOMA Business School, Rouen, France is conducting a survey on how the quality of analytics influences business value, satisfaction and continuance/firm performance:
Business Analytics is expected to create huge operational and strategic benefits. In this study we look at how quality of analytics influences business value, satisfaction and continuance/firm performance. The results will provide a clearer understanding of what is driving the business value of business analytics investment.
He asked me if I would share the link with my readers. I am always interested in seeing what people think so here it is: https://www.surveymonkey.com/
If you provide your input for this study you will be entered into a draw to win an Apple iPad mini. The survey is open until March 31 and those who respond will have the option to get a summary of the results sent to them.
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