I am giving a webinar at 10:00am Pacific on January 30 with Inkiru on Engagement, Loyalty, Costs and Growth – Driving retail success with predictive analytics and decision management
Retailers see tremendous value in business intelligence and real-time analytics as a way to make sense of the vast amount of data they collect. The challenge is determining where to focus their efforts. To succeed in applying analytics, retailers need to understand how predictive analytics and decision management affect real-world decision-making scenarios. In this webinar you will lean how retailers can use predictive analytics and decision management to:
- Drive profitability through increased customer loyalty and deeper engagement
- Control costs by reducing fraud while improving operational effectiveness and staffing
- Drive a long term strategy for growth with targeted, personalized marketing
- Key benefits of the Inkiru predictive analytics platform
- How to get started
Register here.
I blogged about Inkiru here and the webinar is based on a recent white paper I wrote (available from their site, here).
