Analytics means putting all your data, not just your web data, to work improving the way your web site works. It means using your historical data not for reporting but for predicting and driving new and more effective behavior across the company. It means putting all your data to work improving decision-making.
This webinar will show you the range of meanings of analytics, contrast some of the common meanings and show how Decision Management and a focus on operational decisions can focus your analytic efforts for maximum value.
This webinar is available on-demand. Watch now or View Slides
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