segmentation

Update – KXEN

December 14, 2010

It has been nearly two years since I got a briefing from KXEN (see my KXEN First Look here) so I was glad to get an update recently. KXEN was founded in 1998 and is a VC funded, privately held company headquartered in San Francisco. Their revenue is evenly split 45/45 between Europe and America [...]

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First Look – Portrait Software

October 19, 2010

Portrait Software, now part of Pitney Bowes Business Insight – has a tag line of “Make every interaction count” so, with my focus on micro decisions, I wanted to get an update. Since the early days of Quadstone (acquired by Portrait some years ago) the focus of this team has been to help people get [...]

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First Look – Microsoft Analytics

September 8, 2010

I got an update from Microsoft recently. We covered lots of different products in and around data/analytics – some public, some under NDA. Microsoft is making a serious investment in SQL Server as well as into SharePoint and Excel. BI tools, they say, are not getting to most people and Microsoft sees this as an [...]

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First Look – Modellica Decision Engine

May 20, 2010

I got an update on Modellica’s Decision Engine recently. I was referred to Modellica by the folks at GDS Link who use the Modellica rules capability in their DataView 360 product. Modellica is a European rules and decision management solution with 20 or so projects for 10 clients (one in the US, the rest in [...]

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Smart meters need smart systems, not a better user interface

May 19, 2010

This article on CNET caught my eye this morning: Study: Smart meters need better user interface. I am always interested in smart meter stories as it has always struck me that this is a powerful way to reduce energy usage with all the long term benefits for consumers and producers this entails. I am often [...]

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Teradata Customer Management Portfolio

April 27, 2010

Marc Schroeder presented on Teradata’s customer management portfolio – Teradata Relationship Manager (TRM).  Clearly the move to multi-channel, customer-centric customer relati0nships and the growth in data and behavioral data particularly are driving new demands in customer relationship software. Vision:
Maximize customer profitability by enabling a comprehensive interactive marketing environment that manages intelligent customer dialogs, leverages behavioral [...]

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Silverlink update

April 21, 2010

I did some work with Silverlink some time ago and was really impressed by their use of decision management to improve the communication of health plans and others in the healthcare space with members and patients. I got a chance to catch up with them recently to discuss progress and their use of adaptive control [...]

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The power of business analytics

March 24, 2010

Syndicated from Smart Data Collective
I recently presented at IBM’s CIO Leadership Exchange on the power of business analytics. With 300+ of IBM’s top CIO customers this was a great event and it is clear that CIOs the world over are keen to adopt business analytics. They recognize, I believe, that they are [...]

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First Look – eBureau

February 22, 2010

eBureau is a predictive scoring and information service provider founded in 2004, focused on technology for very rapid model development and deployment. Using their own purpose-built modeling software, a small group of modelers developed 900 predictive models in 2009 alone. The company has been applying this capability for real-time and interactive marketing like contact centers, [...]

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First Look – Quantivo

February 11, 2010

I got a briefing from Quantivo recently. This is a company focused on behavioral analytics – uncovering patterns within the mountains of customer data that companies have – web analytics and point of sale data for instance. They help companies find these patterns, find the insight that they are not seeing with their current tools, [...]

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Book Review – Analytics at Work

January 26, 2010

I received a pre-release copy of Tom Davenport’s new book Analytics at Work: Smarter Decisions, Better Results. The book is a follow-on to Competing on Analytics (reviewed here) and is a shorter, pithier book than its predecessor. Once again Tom collaborates with Jeanne Harris and this time Robert Morison of the Concours group. Where the [...]

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First Look – Aha

January 14, 2010

I got a chance to catch up with Aha! recently. Aha! is based in the Denver Tech Center and was founded back in 2006. Aha!’s premise is that it is now possible to build analytics into a platform and to focus on how to operationalize predictive models and deliver analytics within business processes. Initial customers [...]

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First Look – Scorto

January 5, 2010

I caught up with a new (to me at least) decisioning platform recently. Scorto works with credit organizations to manage credit risks and make objective decisions when selling mass credit products. They offer what they refer to as decision support (but I would call blended decision management and decision support) in everything from personal/small commercial [...]

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First Look – SAS Enterprise Miner/Model Manager

December 3, 2009

The folks from SAS gave me a quick update the other day on SAS Enterprise Miner and SAS Model Manager, two of SAS’ data mining/predictive analytics products. I often blog about SAS, as you would expect, but I have not done any product posts. SAS’ Business Analytics Framework is focused on helping organizations find the [...]

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Business Rules Forum 2009 – Day 2 #brf

November 4, 2009

The second full day of the Business Rules Forum/Enterprise Decision Management Summit is over and once again I have been taking notes rather than blogging live. Once again there were some great sessions – today I heard Steve Hendrick of IDC, Sandeep Gupta of Equifax, Chaitan Sharma of DAASL, Zach Springborn of OneData and Mo [...]

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Business Rules Forum 2009 – Day 1 #brf

November 4, 2009

It’s the end of day 1 of the Business Rules Forum/Enterprise Decision Management Summit and time to write a wrap up post for the day – no live blogging today as I have too much on as track chair to sit behind my keyboard!
Today I got to attend Jim Sinur’s keynote and sessions from Roger [...]

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Premier Bankcard and building a good customer score #paw

October 20, 2009

Rex Pruitt discussed Premier Bankcard’s development of a good customer score. I have written about how Premier Bankcard is putting predictive analytics to work as I used them in my presentation on putting analytics to work earlier. Job 1 was to define a good customer – find the definitions that the CEO, the CFO, heads [...]

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Know your customers by knowing who they know #paw

October 20, 2009

Tim Manns presented on Optus SingTel’s work using social interactions in analytics. In this case the social network is the people you know based on who you call, and who you don’t call. Optus is part of SinfgTel and is a telco based in Australia that competes with the main telco and has about 35% [...]

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Cost reduction in bill insert campaigns with predictive analytics #paw

October 20, 2009

Stamatis Stefankos gave a presentation on his work with Sunrise Communications to forecast and reduce printing and mailing costs in a CRM context. Sunrise is the #2 telco in Switzerland with mobile and landline customers with 1.7 mobile customers (the majority). They have a typical data infrastructure with a data warehouse that pulls in data [...]

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Decision Management Events for September 4th

September 4, 2009

This week’s event calendar is below. The intent of this weekly post is to focus on web events coming in the next few weeks and conferences in the coming months. If you know about web or physical events around business rules, analytics, optimization or decision management, please let me know – james@decisionmanagementsolutions.com.
Web Events:

Infocentricity Webinar – [...]

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