segmentation

Decisions, rulesets and business rules revisited

February 28, 2012

Some time back I wrote Here’s how decisions and rules relate (and how to manage them) and it seemed to me that this could do with being repeated with small updates.
One of the questions I get often is around how decisions and business rules relate. Business rules are, after all, one of the core technologies for [...]

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First Look – GDS Link Update

February 20, 2012

I got an update on GDS Link recently, having last written about them in 2010 (see this First Look on GDS Link). Since 2006 they have been helping banks and other credit issuers to build custom, tailored, customer-centric risk applications.
DataView 360, the core product, was designed to address what they regard as the key problem [...]

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First Look – Zoot

February 9, 2012

Zoot was founded in 1990 and has been providing hosted decision management solutions since 1992. With a focus on financial services, Zoot’s clients include 3 of the top 5 U.S. banks and they work with clients of all sizes and across all lines of business.  Instant credit decisioning is one of their critical offerings, but [...]

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First Look – Zementis Update

January 24, 2012

I spoke to Zementis back in June of 2011 and got an update on their Universal PMML Plug-in among other things. Since then they report growing client interest with a particular focus on real-time decision-making using real-time scoring in fraud detection for instance. They have also been updating their products. ADAPA, their analytic decision deployment [...]

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Giving retail banking customers what they want

January 2, 2012

Jim Davis of SAS had an interesting post back in October - What do retail banking customers want?- in which he talked about the results of some consumer surveys and the banking industry’s response. The three results Jim discussed were clarity and fairness, easy access and quality customer experience. Interestingly I see all three of these [...]

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First Look – Update on InfoCentricity Xeno

December 12, 2011

I got an update from InfoCentricity recently. InfoCentricity are a software company focused on delivering a web-based, advanced predictive analytics workbench (Xeno). They were founded back in 2000 have been releasing various components of their Xeno platform since then as well as a first application based on this platform (Campaign Analyzer). Xeno4 is the new [...]

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First Look – Spotfire 4.0

November 14, 2011

I got a quick update on Spotfire 4.0 recently (announced today – I last reviewed Spotfire in February). This release was aimed primarily at getting analytics to a wider audience through analytic dashboards and social collaboration. As we all know, many people work with others in different locations and time zones. This requires strong context [...]

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Adaptive Control in Collections at a US Regional Bank #FICOWorld

November 3, 2011

Time for a quick session or two at FICO World. Chip Clarke and Andrew Beckman presented on the use of customer-level TRIAD to continuously improve their collection results for their retail banking products – to do “Adaptive Control”. Adaptive control, for those not familiar with the term, means continually challenging the way you make decisions [...]

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Transformation in the era of big data and analytics #iod11

October 25, 2011

Steve Mills opened up the discussion talking about Big Data, making the point that the art of the possible when it comes to data has been growing steadily for many years – though the current explosion in data is pretty impressive. For instance 1.3B RFID tags in 2005 and 30B in 2010, 4.6B mobile phones [...]

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Decision Management Systems don’t get decision fatigue

August 18, 2011

I was recently pointed to this great NY Times article – Do You Suffer From Decision Fatigue? The article reports on a series of experiments to evaluate the effect of making many decisions in a row. It turns out that people don’t do well with this and that “decision fatigue” sets in, reducing not only [...]

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First Look – FICO Model Builder 7.2

August 18, 2011

Model Builder is FICO’s predictive analytic workbench remains focused on superior scorecard technology with advanced inferencing and reject inference (described in my review of Model Builder 7.1). Integration with the Blaze Advisor BRMS and integration for common variable libraries remains a largely unique feature. The focus of the newly announced Model Builder 7.2 is on [...]

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First Look – Clario Core

July 26, 2011

Clario Analytics has been marketing cloud-based analytic solutions since 2008. The company has been going to market with a general purpose analytic platform – Clario Platform, offering predictive analytic model development in the cloud – across multiple verticals. In addition, they leveraged their deep experience in marketing optimization and developed Clario Stream, a marketing optimization [...]

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Predictive Analytics spotlight from IBM

June 2, 2011

Deepak Advani kicked off day 2. SPSS was acquired by IBM in 2009 and, like all acquisitions, has to report on how well it has met the expectations set at acquisition time. SPSS has beaten every target set for it at acquisition and reviews have apparently been a “bit of a love fest”. SPSS has [...]

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Decision Management, Big Data and McKinsey

May 13, 2011

Cross posted at International Institute for Analytics
McKinsey just published a new study “Big Data: the next frontier for innovation, competition and productivity” that is definitely worth reading. With lots of detail – it runs to more than 150 pages – it discusses why there is so much more data, what that means and how this [...]

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First Look – G Stat

April 21, 2011

G-Stat is a privately held Israeli company focused on advanced analytical and data mining solutions. The founder of G-Stat began his career as an econometrician, focusing on large time-series data initially. Then he worked at the Bank of Israel in IT helping translate what the economists and others needed into information systems. He rapidly became [...]

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Update – Angoss

April 18, 2011

I got an update from Angoss recently. It has been a while since I was updated on the product – I last blogged about 7.0 which was the last major release. 7.5 is an upgrade from this version –a maintenance release – with 7.6 planned for the end of 2011 and 8.0 due out around [...]

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First Look – Eagle Eye Analytics

March 30, 2011

Eagle Eye Analytics is an analytics company offering advanced predictive modeling to the Property and Casualty insurance market. The company was formed 4 years ago and has been marketing a machine learning SaaS product for the last three years. The company prides itself on selling solutions to clients the way they want to buy them [...]

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Decisions in IBM WebSphere/ILOG BRMS

March 23, 2011

Christian de Sainte Marie from the ILOG group at IBM presented to the OMG Decision Model Notation day on the role of decisions in the ILOG Business Rules Management System. Christian started by describing a BRMS (see my brief on what is a BRMS) and the ILOG BRMS in particular. He drilled down a little [...]

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First Look – SAS High Performance Computing

March 7, 2011

I caught up with SAS recently to discuss their high-performance computing products. SAS’ high performance computing products are designed to address some known customer challenges such as underutilized computing resources, rapidly growing data volume and complexity, unnecessary data movement, and slow time to results because underlying hardware infrastructure is maxed out. Add in a general [...]

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First Look – Toovio

February 17, 2011

Toovio was founded by a group of ex-database marketers who have extensive consulting and implementation experience with various marketing, decision management, and analytics products. Their backgrounds in real-time/database marketing in terms of analytics, building tools and using existing products has led them to develop their own solution. What they call their “Service-as-a-Service” (I would call [...]

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