October 28, 2008
Darren Koch presented on Hotwire.com’s use of ILOG business rules in revenue management. Summary:
Ongoing segmentation and optimization help businesses serve customers
Smart testing + flexibility = better service = higher profits
Continues to show ROI that is increasing over time
Hotwire.com was founded in 1999 to help travel partners (who invested) sell excess inventory without driving down prices [...]
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July 23, 2008
Ronan Bradley had an interesting article on ebizQ this week – Fertile Ground for ROI in BPM: Three Unlikely Areas. In it he outlined some areas of banking where business process management (BPM) could deliver an ROI.
Keeping up with regulations
In which he points out that “a feature of BPM systems (over custom [...]
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