JT on EDM

I got a chance to get an overview of the latest release of Oracle Real-Time Decisions, 3.0. This is the platform for real-time decisions on which various applications (for call center, web etc) are built and sold as part of the Oracle Applications suite.
The vision of this product is to optimize “return on attention” – [...]

I got an update on the Oracle Business Rules product recently. Oracle is an interesting company – they have the components of decision management but do not yet have them under a single umbrella. For instance, they have in-database data mining (blogged about here), the Real Time Decisions (RTD) engine, event processing rules and so [...]

Two articles from me that you might like to check out. First in Oracle’s Journal of Management Excellence 2009 February I have a Guest Commentary on The Overinstrumented Enterprise arguing that companies are investing too heavily in monitoring systems while under-investing in making those same systems manageable. This is similar to the argument I made [...]

I just went back to check and found no predictions on the blog for 2008 (so I get a 100% accuracy rating with no errors) so I thought I would make some for 2009. In no particular order then:

Cloud computing will impact decision management.
There are already at least two decision management vendors offering decisions in [...]

Charlie Berger and some others presented on using data mining for fraud detection. Fraud is a huge issue – for instance there is $31B annually in insurance claims fraud (10-15%) with 25% of all claims have some fraud and more than 1 in 3 bodily-injury claims from car crashes involving fraud. Other industries have similar [...]

Marty Gubar presented on Deliver Depper Insight by Combining Data Mining and OLAP. Marty presented on Oracle’s analytic spectrum and how OLAP and Data Mining fit and can be combined. OLAP and data mining are embedded in the Oracle database and share security, the partitioning, ETL etc. All can be accessed using PL/SQL so cubes [...]

Tobin Gilman of Oracle presented on Oracle’s BI Strategy. Oracle views Enterprise Performance Management and Business Intelligence as coming together over time and has a single strategy. They see ERP and CRM as having enabling operational efficiencies by driving a process-centric view across silos. Clearly BPM has completed this transition. Yet management processes – reporting, [...]

Rachel Scales presented on Getting to the Right Price: Using BI Apps with Oracle Data Mining to Improve You Company’s Margins. Pricing is increasingly complex as the world is changing and becoming more competitive. Customer loyalties are changing, resources are constrained and competition is more global. Price management is necessary to ensure your share of [...]

Charlie Berger of Oracle presented on Powering Next-Generation Predictive Applications with Oracle Data Mining (ODM). Charlie joined Oracle from Thinking Machines about a decade ago and have been putting machine learning algorithms into the Oracle kernel. Data Mining, in database or otherwise, sifts through data to find hidden patterns, discover new insights and make predictions. [...]

At the Business Intelligence Warehousing and Analytics Summit at Oracle today. BIWA is part of the Oracle User Group focused on BI, analytics and data warehousing. Jeanne Harris of Accenture (author, with Tom Davenport, of Competing on Analytics) started off the day. The subtitle of her presentation is “Building Competitive Strategies Around Data-driven Insights”.
Analytics are [...]