May 17, 2011
[ October 19, 2011; 1:00 pm to 2:00 pm. ] I am on a panel on “Practical Predictive Marketing” at eMetrics 2011 in New York. The panel is late in the day on Wednesday October 19th and I will be joined by Vicky Brock, Highland Business Research and Samantha Lipson, Rapp Collins Worldwide.
Predicting what people are going to do is a fool’s game. But [...]
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May 17, 2011
[ October 18, 2011; 6:00 am to 1:30 pm. ] I am giving a workshop on Driving Enterprise Decisions with Business Analytics at Predictive Analytics World in New York all day on Tuesday October 18th.
Putting business analytics to work is top of mind for organizations like yours. Business agility and operational responsiveness are more important than ever. There is a real opportunity to use analytics [...]
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