October 28, 2008
Darren Koch presented on Hotwire.com’s use of ILOG business rules in revenue management. Summary:
Ongoing segmentation and optimization help businesses serve customers
Smart testing + flexibility = better service = higher profits
Continues to show ROI that is increasing over time
Hotwire.com was founded in 1999 to help travel partners (who invested) sell excess inventory without driving down prices [...]
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October 14, 2008
An old colleague of mine, Vaughn Merlin, had a really interesting post this week When Strategy Becomes Continuous. It’s a great post and he makes three key points:
IT strategy is not the point – it’s all about business strategy.
Much ’strategy’ effort is not very strategic.
Strategy formulation and execution are too loosely coupled.
He then quotes [...]
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