May 27, 2008
One of the most fun things we did in the book was write about real success stories. We used an “Old Way” v “EDM Way” model for these. In the past I have written some blog posts using a similar style and today I have a new one.
Old Way
An online pharmacy (that the country trusts, [...]
Read the full article →
March 4, 2008
Silverlink is an interesting company whose approach is to apply science to drive healthcare behaviors in a scalable manner. They made some announcements today at the Health 2.0 conference. I recently got a chance to speak with the CEO (Stan Nowak) and his team. Silverlink has 50 healthcare clients representing 150 million lives (including 9 [...]
Read the full article →