June 24, 2009
I got a chance to get an overview of the latest release of Oracle Real-Time Decisions, 3.0. This is the platform for real-time decisions on which various applications (for call center, web etc) are built and sold as part of the Oracle Applications suite.
The vision of this product is to optimize “return on attention” – [...]
Read the full article →
April 7, 2008
Erik Klein from the WebSphere Commerce group at IBM and Scott Young from a consultant. Erik started by discussing the inhibitors to moving to multi-channel and customer-centric. These include:
Siloed business units
Applications that don’t integrate or support multi-channel operations
Redundant data in multiple systems, no single version of the truth
The different domains – web, store and enterprise [...]
Read the full article →