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First Look: Datameer

As part of an ongoing expansion of our ecosystem mapping to include more Hadoop-based products I recently got an update from Datameer. Datameer was founded back in 2009 by Stefan Groschupf, who was one of the original contributors to Nutch, the open source project that spun off Hadoop. Prior to starting Datameer, he and the [...]

I got an update on Marketswitch Optimization as part of my series on marketing decision management solutions. Experian positions Marketswitch Optimization for the most advanced stage of decisioning– as clients move from profiling and segmenting their customers, to predictive scoring and business rules to optimization. They see some interesting numbers for improvement through this lifecycle [...]

Since I last wrote about Revolution Analytics (back when they announced their Netezza relationship) they have added some new management and are growing fast. In particular they see lots of big data experimentation evolving into actual projects. To recap, Revolution Analytics is a commercial analytics company based on the open source R statistics language. The [...]

I saw an interesting press announcement the other day about Activant’s new business rules functionality. Activant (who recently agreed to be acquired and merged with Epicor) is an ERP provider focused on distribution and retail – 60% of revenues come from retail and 40% from distribution. Activant as a whole has 15,000 customers concentrated in [...]

A reader of my company’s newsletter recently emailed me and asked me if I could highlight the difference in how one approaches building a predictive model when compared to more “traditional” descriptive models. And why the approaches are different. He went on to say that he had a colleague who insists that developing aggregate statistical [...]