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decisioning

Last session for me at FICO World is SulAmerica (part of ING) talking about their work with FICO moving decision management applications to the cloud. Cloud is clearly a growth area for businesses, with much of companies’ IT  investment being pushed to the cloud. This move to the cloud turns applications to SaaS, middleware into [...]

Next session for me at FICO World is one focused on where customer decisioning is going. John Rymer of Forrester began by presenting some of the major trends found in a recent Forrester survey conducted for FICO: Customer modeling is getting much more sophisticated as companies try and understand large numbers of customers more precisely [...]

As part of our ongoing series on Marketing Decision Management solutions I recently got a briefing on some of IBM’s Marketing Solutions – specifically IBM Real-time Interaction Management. IBM’s Real-time Interaction Management offering is part of IBM’s Enterprise Marketing Management suite. This has been a real focus area for IBM in the last few years with [...]

Pegasystems had good years in 2011 and 2012 they say, with Q4 2012 being particularly strong and good results from their decision management products. They have over 2,000 employees as they go into their 30th year and are targeting $500M this year. Pegasystems maintains its focus on a platform business with a number of specific [...]

UPDATE: I wrote this review back in March but as part of the series on Marketing Decision Management I am writing about products such as the Portrait Suite so I have added it into the series. I got briefed by the Portrait folks back when they first became part of Pitney Bowes Software but it [...]

Experian has recently renovated their decision management platform – now called PowerCurve™. Experian’s clients generally need to achieve one of four goals – increase revenue through market share growth; controlling risk to manage exposure and reduce losses; increased operational efficiency; or compliance. These goals obviously drive you to using Decision Management Systems and to use [...]

IBM made a big announcement about Decision Management today. They are marking what they see as a new era of computing, cognitive computing that allows us to build systems that learn and, in my words, make decisions. All these new technologies, analytics and more, are about making better decisions. As Mike Rodin put it, the [...]

I thought I would re-run a top 10 list from a while ago – an oldie but a goodie – on the top 10 excuses for not adopting business rules and a Business Rules Management System. #10 – We tried before and got no results There are two root causes for this excuse – over-hyping [...]

First Look – FICO Model Central

FICO Model Central is the latest addition to FICO’s Decision Management platform and is focused on lifecycle management of predictive analytic models in the context of an overall Decision Management implementation. The original driver was a growing regulatory requirement in the banking industry to have a regular cycle of model validation and monitoring of predictive [...]

First Look – Zoot

Zoot was founded in 1990 and has been providing hosted decision management solutions since 1992. With a focus on financial services, Zoot’s clients include 3 of the top 5 U.S. banks and they work with clients of all sizes and across all lines of business.  Instant credit decisioning is one of their critical offerings, but [...]

StatSoft was founded in 1984 and started building statistical software when it first became practical to deliver on the PC. STATISTICA is an enterprise predictive analytics platform on the Windows platform with role-based access, connections to the various data sources that companies have and support for data exploration through to deployment. The product has four [...]

Analytics Keynote #iod11

Deepak Advani kicked off the first day’s analytics keynote by noting the number of different analytics communities that are now part of IBM – Cognos, SPSS, Algorithmics and more. Analytics, he says, is a broad change that is just beginning and will impact everyone. Rob Ashe followed and made the point that the opening keynote [...]

I got an overview of JBoss’s new intelligent, integrated enterprise approach as well some of their new product announcements. They are adding new data services, BPEL support, productizing their event/rules combination and adding some new connectivity elements. The world has obviously changed in the last few years. The fully automated processes of the past, JBoss [...]

This is an update of an earlier post on Decision Technology Events for October 2011 There are a number of great events related to Decision Management themes and technology platforms this Fall.  Here’s my list so far: Computerworld BI & Analytics Perspectives 2011, 18-20 September, Phoenix, AZ @BIAPCW I am giving the opening keynote “From Business [...]

Model Builder is FICO’s predictive analytic workbench remains focused on superior scorecard technology with advanced inferencing and reject inference (described in my review of Model Builder 7.1). Integration with the Blaze Advisor BRMS and integration for common variable libraries remains a largely unique feature. The focus of the newly announced Model Builder 7.2 is on [...]

Here is a recap of Decision Management product news for Q2 2011 Business Rules First Look Corticon 5 A long established vendor in the business rules management space, Corticon describe themselves as focused on delivering better, faster decisions by automating business rules. First Look – OpenRules Decision Management System OpenRules allows business users to manage [...]

IBM has recently announced a new strategy for bringing Big Data to the enterprise. In particular this includes InfoSphere Streams v2 (announced April 12) and InfoSphere BigInsights 1.1 announced today. Big Data is an issue, of course, largely because the amount of data available to organizations is growing rapidly. Surveys show that many managers already [...]

There are a number of great events related to Decision Management themes and technology platforms this October. Here’s my list so far for October 2011 Teradata Partners Conference and Expo 2-6 October, San Diego, CA This is a great conference for anyone using or considering Teradata. I assume that this year there will be a [...]

I am giving a cross-track presentation on Beginning with the Decision in Mind at the Building Business Capability event in Florida November 2 at 2pm Eastern. Years of working with business rules and other decisioning technologies from business intelligence to predictive analytics and optimization has made one thing clear – technologies alone are not the [...]

I am giving the closing keynote at IM 2011 – from information to decisions on October 12th in Copenhagen, Denmark. The data you have, the way you analyze it and use it, and the way you act on this analysis can drive better results and business outcomes. This ability to improve decision making – to [...]