decision analysis

Here’s how a Decision Management System would manage review fraud

January 30, 2012

My eye was drawn to an article in the New York Time last week – For $2 a Star, an Online Retailer Gets 5-Star Product Reviews.  This article drew attention to the ongoing and growing problem of fake reviews. Like many of us I increasingly rely on reviews on sites like amazon.com or yelp.com to [...]

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Here’s how focusing on decisions aligns analytics and business

January 17, 2012

In a recent article over on All Analytics – Analytics-Business Alignment Needs Work – Beth Schultz discussed a set of Gartner predictions written up by Doug Laney. In particular she highlights Gartner’s finding that companies
cited …aligning BI initiatives with corporate strategy and objectives nearly three times as often as they called out technology-related issues
This is [...]

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Start with decisions not with business rules

January 4, 2012

An interesting discussion started on twitter this week with @BigBlueMilky saying “Decision Management is so much more that just using business rules” – something I strongly agree with. @JeffreyGoodReq followed up by adding “But you must start with business rules” and, when I disagreed and said you must start with Decisions added “rules = context [...]

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First Look – Spotfire 4.0

November 14, 2011

I got a quick update on Spotfire 4.0 recently (announced today – I last reviewed Spotfire in February). This release was aimed primarily at getting analytics to a wider audience through analytic dashboards and social collaboration. As we all know, many people work with others in different locations and time zones. This requires strong context [...]

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Opening Keynotes at #BBCCon11

November 1, 2011

Gladys Lam kicked if off by introducing the three chairs of the conference – Kathleen Barret Chair of IIBA who heads up the business analysis tracks, Roger Burlton of BPTrends who heads up the business process tracks and Ron Ross of BRSolutions who heads up the business rules forum tracks. The three chairs then came [...]

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Webinar: How to build Decision Management Systems – Part 3 Decision Analysis

August 23, 2011

[ November 29, 2011; 10:00 am to 11:00 am. ] Decision Management Systems are the next generation of information systems. Agile, analytic and adaptive, Decision Management Systems put business rules management systems, predictive analytics and optimization to work improving the effectiveness and efficiency of your operations. Decision Management Systems are agile – easy to change, easy to keep compliant and transparent in their behavior. They [...]

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Webinar Series: How to build Decision Management Systems

August 23, 2011

I will be hosting a three part free webinar series How to Build Decision Management Systems this Fall.
Decision Management Systems are the next generation of information systems. Agile, analytic and adaptive, Decision Management Systems put business rules management systems, predictive analytics and optimization to work improving the effectiveness and efficiency of your operations. Decision Management [...]

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How to transform marketing with analytics

May 24, 2011

How to transform your marketing with analytics
Companies need to develop a loyal customer base and market effectively to them. But customers increasingly shop in multiple channels and formats, and have more choices than ever before. Your company can leverage the power of analytics to overcome these challenges. You can develop the capability to target customers [...]

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Transforming your business with analytics – a series

May 23, 2011

I want to share with you the collective wisdom of over 50 companies that have transformed their business using analytics. These companies tackled core business issues like customer retention, marketing, patient care, student achievement, and customer centricity in industries as varied as Retail, Telecommunications, Healthcare, Education, Government, Insurance and Banking.
Tomorrow I will kick off a [...]

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Newly updated white paper – Putting Predictive Analytics to work in Operations

May 15, 2011

As part of our ongoing efforts at Decision Management Solutions to promote the discipline of Decision Management we have been updating our white papers. I already blogged about a new white paper focused on Business Process Management – The Decisions at the heart of your process – and our update of Maximizing the value of [...]

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New White Paper: Maximizing the Value of Business Rules

May 6, 2011

A new white paper is posted to Decision Management Solutions company site, “Maximizing the Value of Business Rules - Decision Management streamlines and focuses business rules projects for faster, more effective deployment“.
Summary: Business rules management systems deliver on the promise of costs savings, agility and happy customers. Yet for many companies, business rules efforts remain point solutions. [...]

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New White Paper: Decisions at the Heart of Your Processes

May 2, 2011

A new white paper is up on Decision Management Solutions company site, “The Decisions at the Heart of Your Processes - How Decision Management simplifies business processes and improves results.” It is a companion paper to the workshop I gave last week at Gartner BPM 2011.
Summary: Companies applying Business Process Management can create simpler and more [...]

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Operational Intelligence Panel

April 29, 2011

A panel of customers (TXU Energy, Pfizer, NY State Dept Taxation and Finance – one of my favorite Decision Management stories and included in this white paper for instance) discussed how to link processes to performance management with Daryl Plummer  of Gartner and the folks from ebizQ. No attempt to make a coherent story, just [...]

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Rapid Fire Business Rules at Gartner BPM

April 28, 2011

Roy Schulte of Gartner gave a rapid fire session on business rules. Business rules he says can be used in multiple ways in a Business Process Management context. It can be used to make applications smarter and more flexible by externalizing rules. You can also use them to control process flow. And you can use [...]

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Business Rules Forum Workshop: Decision Management – Practical Steps to Get More From Your Business Rules Investment

April 26, 2011

[ October 31, 2011; 10:30 am to 1:30 pm. ] I am giving a workshop on Decision Management: Practical Steps to Get More From Your Business Rules Investment Monday October 31, 1:30-4:30pm Eastern at the Building Business Capability 2011 conference in Florida. The business rules approach, and business rules management systems, work. Organizations adopting them show clear benefits and a positive return on investment. Practical [...]

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First Look – SAS/OR

March 31, 2011

I have been doing more thinking about optimization recently and thought I should get caught up with the OR (Operations Research) folks at SAS to see what they are doing. They see OR technologies as part of the overall analytics spectrum and feel that anything that improves the rigor of decision making without unduly constraining [...]

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The New Quantitative Era: Creating Successful Business Change with Analytics

March 15, 2011

Tom Davenport kicked off the second day of Predictive Analytics World with a keynote on the new era of quantitative, or data-driven business. Various analytic threads – web analytics, HR analytics, actuarial, predictive marketing and supply chain – are coming together in really what is best described as Enterprise analytics. The world is changing and [...]

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First Look – Conductrics

January 27, 2011

I got a briefing from Conductrics recently. Conductrics is a start up delivering an agent-based decision optimization solution focused on next best action or next best message. Designed for a website, mobile application or even a POS it uses machine learning techniques to optimize the behavior of the site/application to meet some overarching objectives – [...]

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Analytics – the new path to value: IBM/MIT Sloan study

November 10, 2010

IBM and MIT/Sloan recently published “Analytics – the new path to value“. This study had a lot of interesting points and was very decision management centric in my mind. Some thoughts:

The main challenges for companies adopting analytics were innovating to be deliver competitive differentiation and growing revenue.
Reducing costs, gaining efficiencies and profitably retaining and acquiring [...]

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On the importance of experimentation

August 4, 2010

Syndicated from ebizQ
The McKinsey Quarterly had an article today on Ten Tech-enabled business trends to watch and number 5 caught my eye -Experimentation and big data. As the authors say
What if you could analyze every transaction, capture insights from every customer interaction, and didn’t have to wait for months to get data from [...]

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