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Transformation in the era of big data and analytics #iod11

October 25, 2011

Steve Mills opened up the discussion talking about Big Data, making the point that the art of the possible when it comes to data has been growing steadily for many years – though the current explosion in data is pretty impressive. For instance 1.3B RFID tags in 2005 and 30B in 2010, 4.6B mobile phones [...]

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Analytics Keynote #iod11

October 24, 2011

Deepak Advani kicked off the first day’s analytics keynote by noting the number of different analytics communities that are now part of IBM – Cognos, SPSS, Algorithmics and more. Analytics, he says, is a broad change that is just beginning and will impact everyone. Rob Ashe followed and made the point that the opening keynote [...]

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First Look – Oracle Real-Time Decisions Manager

June 6, 2011

Oracle Real-Time Decisions (RTD) is Oracle’s core Decision Management product and I have reviewed it before (see this First Look – Oracle RTD 3 and this one on the Oracle RTD Roadmap). With the release of “Oracle RTD Base Application Release 3.1” in May 2011 Oracle introduced their new “Decision Manager” application. Oracle RTD now [...]

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Social Media Analytics with IBM

June 2, 2011

IBM sees Social Media Analytics as part of Customer Analytics rather than as a separate category – the reason for analyzing social media is to better understand customers and what they are thinking. It is not enough, says IBM, to understand and analyze social media. This understanding must be integrated with other kinds of analytics [...]

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SAS Inside Intelligence 2011 – Executive Viewpoioint

March 7, 2011

I am attending the SAS analyst day this week – SAS Inside Intelligence.
Jim Goodnight kicked off the SAS analyst event. Numbers look good for a tough economy – 5.2% worldwide growth in US Dollars or 6.7% without currency fluctuation. Latin America, Canada and Asia Pacific were all very strong but regions were good across the [...]

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First Look – Market Helm

January 11, 2011

Helm Interaction Management is a new company, founded in 2009, and focused on solutions related to inbound marketing and customer interaction management.  Helm has developed a suite of inbound marketing products designed specifically for the cloud. With Market Helm™ business users can quickly create and deploy very targeted messages into any customer- or agent-facing application.
Helm [...]

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PARC Research – Exploiting unstructured data for predictive applications #pawcon

October 20, 2010

Bo and Lawrence from PARC presented some work on contextual intelligence research designed to exploit unstructured data for novel predictive applications. PARC is now an independent business unit focused on the Business of Breakthroughs, working with Xerox and with other companies. The new focus means they work on a wide range of problems and aim [...]

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Oracle RTD Roadmap #oow10

September 20, 2010

The Oracle Real Time Decisions (RTD) roadmap began with a quick review of Oracle RTD (see my earlier post on the role of RTD in e-commerce) – an analytical decision service that sits between the operational and analytic applications of an organization so that operational business processes can be analytically enhanced. Crucially it combines prescriptive [...]

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First Look – Alfresco Activiti

August 31, 2010

I got an update from the folks at Alfresco recently. This company is an open source content management project, begun by a team that left Documentum some years ago. The project now has about 2M downloads and is a commercial open source company with 1,200 paying customers – mostly among those typically comfortable with open [...]

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IBM Advanced Case Management Technology

April 15, 2010

After the intro on Advanced Case Management, a more technical session. The idea, Carl Kessler says, is to take all the technology IBM has and create a real improvement in their case management capabilities. Carl explained how IBM takes what they see industries and customers doing and capture storyboards for these different scenarios like new [...]

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The Institute of Warranty Chain Management

March 11, 2009

Glen Griffths gave an update on the Institute of Warranty Chain Management. Glen freely admitted that his purpose was to sell the Institute of Warranty Chain Management and, in particular, the membership benefits of the institute. ICWM costs just $125 for individual members which, as he pointed out, is not much compared with the $72B [...]

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Analyzing and predicting user satisfaction with sponsored search

February 20, 2009

Syndicated from Smart Data Collective
Sugato Basu from Google presented on sponsored search (Ad Words) and how you can predict bounce rate, and thus user satisfaction, for a new ad. Ad Words, of course, are displayed when a search is made and tracking results involves tracking who clicks on the ads and whether they convert, explore [...]

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The unrealized power of data

February 20, 2009

Syndicated from Smart Data Collective
Andreas Weigend, former amazon.com Chief Scientist, gave a keynote on the unrealized power of data. He started with a historical perspective. In the 70s perhaps 10M used computers, mostly in the back office. By the 80s this had reached 100M and the front office. By the 90s the internet and search [...]

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Completing the visitor targeting cycle

February 19, 2009

Syndicated from Smart Data Collective
Thomas Rose-Bolden from TaxBrain and Joshua Koran of ValueClick presented on visitor targeting. Joshua started discussing targeting. Online marketers try to reach the right visitors in the right context with the right message. A good result for clicking on a banner ad is 1 out of 1,000 so the click through [...]

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First Look – Sonetto Retail

December 29, 2008

I got a briefing on IVIS Group’s Sonetto product this week. Sonetto is most famous as the platform for Tesco’s multi-channel strategy. Sonetto is a product designed to focus on multi-channel operations, especially (but not exclusively) multi-channel retail. They make the very valid point that multi-channel retail is complex. Not only do retailers have multiple [...]

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From Data Warehousing to Strategic Data Assets

December 2, 2008

Usama Fayyad, previously Chief Data Officer of Yahoo, presented a keynote on From Data Warehousing to Strategic Data Assets – Case Studies on the Web: Social Networking, Direct-Response Marketing and Understanding Customer Behavior.
The number of users on the web continues to grow rapidly, approaching 1Bn. The data created as these users move around the web [...]

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As content on demand grows, so must decision management

September 10, 2008

The Conference Board recently announced strong growth in online content or content-on-demand. The press release can be summarized by this comment:
Fundamentally, consumers expect content to be available when they want it, and on the screen of their choice
This, of course, creates both a challenge and an opportunity for those providing content. The challenge is that [...]

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