February 16, 2010
John Elder, one of my favorite presenters, introduced a series of customer stories around text mining/text analytics. He calls this "the wild west" of analytics with lots of startups and innovation. He points out that these kinds of analytics must be designed to complement human capabilities, not least because the human brain is good at [...]
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February 16, 2010
Eric Siegel’s keynote focused on new and innovative uses of analytics – asking the audience to focus on their most expensive operations, their greatest operational risks, their critical operational decisions.
Predictive analytics, he says, is a business intelligence technology that produces a predictive score for each customer or prospect – something scoring their risk of fraud, [...]
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