Posts tagged as:

analytic models

How to address decision making challenges – Peer Pressure

June 23, 2008

This week I thought I would write some posts about how enterprise decision management can help address some of the very real challenges in decision making. First up is peer pressure. A friend sent me this article from the Sloan Review – Applying (and Resisting) Peer Influence -and a couple of key concepts are clear [...]

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Buying predictive analytics like books – Zementis ADAPA

June 20, 2008

Zementis has recently announced its ADAPA predictive analytics edition for the Amazon Elastic Compute Cloud. This essentially allows you to deploy PMML (Predictive Model Markup Language, an XML format for defining predictive analytic models) on the Amazon compute cloud. Based on their Enterprise Edition (which has PMML deployment, reporting and business rules (using Drools), this [...]

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Banks, analytics and customers

May 12, 2008

Having just written a post about how vague the word analytics is, I see Ann All’s post Banks Using Analytics to Boost Customer Retention. What’s interesting about Ann’s post is not that she makes it clear what kind of analytics she is discussing but that almost any of the various kinds of analytics can [...]

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First Look – ILOG Scorecard Add-on

May 7, 2008

ILOG today announced a Scorecard modeler as an add-on for ILOG JRules ® (which I first saw at DIALOG). As their press release says, this add-in allows customers to “incorporate statistical scorecard models directly into decision services” – a key tenet of enterprise decision mangement or EDM. ILOG is targeting financial institutions clearly but apparently [...]

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Some thoughts on the prime business decision loop

May 2, 2008

Tom Jesionowski recently published an article on TDAN about The Prime Business Decision Loop. Tom had sent me a copy in advance to look over and I thought I would blog about it and publish my comments as I think he has made a valuable contribution to the discussion around decision making with the loop.
I [...]

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Live from InterACT – Automate, Improve and Connect

April 29, 2008

Paul Daro was next giving some detail around the new architecture (introduced by Bernhard Nann). A number of trends were identified first:

Clearly the move to a collection of services from monolithic applications has fundamentally changed the relationship of vendors to customers – now more about delivering services that can be fitted in to an overall [...]

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Live from InterACT – Using Risk Applications to Drive Growth

April 28, 2008

Next up Discover and Fair Isaac talking about Discover’s Enterprise Decision Management initiative. Dave Wodall from Discover co-presented with Xun Shao of Fair Isaac. Discover use Blaze Advisor (rules), Model Builder (analytics) and Decision Optimizer (portfolio optimization). Discover was launched in 1985 and, like Amex, has both the network and the consumer relationship. 50M members, [...]

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Some thoughts on Adaptive Decision Management

April 22, 2008

Paul Haley wrote an interesting piece last week on Adaptive Decision Management. This is a really good piece and I highly recommend it. I do have a couple of things to add, however.
While Paul is correct that Fair Isaac did not talk about “decision management” until after the HNC merger, Fair Isaac had a long [...]

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First Look – InfoCentricity Xeno

April 15, 2008

I recently got an overview of InfoCentricity and their analytic product, Xeno. InfoCentricity is an analytic solutions company focused on helping customers find the insights buried in their data. They see a gap between BI-like analytic tools and data mining/analytic tools like SAS or S where you need to be a programmer. Their objective is [...]

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First Look – Kognitio WX2

March 27, 2008

The folks at Kognitio gave me a quick overview of their WX2 product recently. WX2 is aimed at three distinct areas:

Software platform for high performance analytics
Data as a Service – it is being offered hosted to SMBs for instance
Data Warehouse Appliances

WX2 came out of the UK and is the end result of [...]

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First Look – Chordiant Decision Management

March 27, 2008

I had a chance to talk with Rob Walker last week about Chordiant and their decision management platform. Chordiant focuses on large customers – those with lots of decisions in markets such as retail banking, consumer lending, card services, insurance and communications. Their mantra is Customer Experience Management and they aim to deliver an improvement [...]

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First Look – Zementis ADAPA

March 25, 2008

A little while ago I got to talk to Mike Zeller and his team at Zementis about their decision management platform – ADAPA, what they call a predictive analytics decision engine. ADAPA stands for Adaptive Decision And Predictive Analytics.
The folks at Zementis started trying to solve a fairly common problem in organizations adopting data mining [...]

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Live from DAMA – A Reference Architecture for Integrating an Active Data Warehouse into the Real-Time Enterprise

March 18, 2008

Stephen Brobst of Teradata was next with A Reference Architecture for Integrating an Active Data Warehouse into the Real-Time Enterprise. He started with a great quote from a Gartner analyst:
No such thing as a business surprise – there is always a warning in advance
but were you listening – did you collect data about it, analyze [...]

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SAS improves its support for EDM

March 17, 2008

Some interesting news from SAS today that, to me at least, boosts their support of enterprise decision management or EDM. First they announced a specific product bundle from their work with Teradata – you can get details here. This integrates SAS Enterprise Miner, their predictive analytics/data mining workbench, with Teradata’s database allowing for models developed [...]

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Cognos, SPSS and Predictive Analytics

March 13, 2008

SPSS and IBM’s Cognos group recently made an announcement of a partnership to integrate their products. I don’t have any more details than the press release but take this announcement as an indication that IBM/Cognos reached the logical conclusion that Predictive Analytics is distinctly and uniquely different from Business Intelligence/Performance Management and that customers want/need [...]

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Live from DIALOG – Flexibility, Scalability and High Performance

February 26, 2008

My next session was on Flexibility, Scalability and High Performance with James Reid of Equifax. The application being discussed is the Equifax InterConnect Platform (part of their risk solutions, described here), a hosted SaaS solution that handles risk-based decisioning, especially credit risk. InterConnect is their decisioning platform for credit and lending and is designed to [...]

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Using decision management to make e-prescribing useful

December 7, 2007

Bill over at the Wireless MD had a couple of interesting posts on e-prescribing today – Senatorial bi-partisan support for e-prescribing and Caveats for e-prescribing. The use of technology to improve healthcare is an endlessly fascinating discussion and the use of information systems to handle prescriptions (e-prescribing) is one of the most debated.
There is growing [...]

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Gut feel and analytics OR gut feel v analytics?

November 29, 2007

Neil sent me an interesting link yesterday – Less (Information) Is More in which the work of Gerd Gigerenzer, of the Max Planck Institute in Germany is discussed. Gerd has a new book “Gut Feelings” that sounds like it has a lot in common with Blink by Malcolm Gladwell (reviewed here). One of the interesting [...]

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Live from Business Rules Forum (almost) – Top 10 Data Dangers When Discovering Business Rules

October 26, 2007

John Elder was next. John is a well-known data mining expert who runs Elder Research Inc. John was presenting on Top 10 Data Dangers When Discovering Business Rules. John’s focus was on data mining and other analytics techniques and he presented his top 10 mistakes:

Lack DataFor instance fraud cases can be so rare in a [...]

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Book Review – Making robust decisions

December 11, 2006

Making Robust Decisions
I just finished reading Dr David Ullman’s new book, “Making Robust Decisions“. The book is a discussion of the challenges of making complex decisions, especially those with alternatives and uncertainty, and a methodology/software platform for approaching these kinds of decisions. It’s a quick read with some great advice for anyone trying to make [...]

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