analytic model

Predictive Analytics in the Cloud position paper available

September 22, 2011

The Predictive Analytics in the Cloud research we are conducting is moving on. The survey is open for you to give us your opinion and the position paper is now available. The position paper discusses the value propositions for 5 ways to use predictive analytics in the cloud:

Pre-packaged Cloud Based Solutions
Predictive Analytics for SaaS
Predictive Analytics [...]

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First Look SAS Model Manager 3.1

September 22, 2011

SAS 9.3 shipped a couple of months ago and it included an update of SAS Model Manager 3.1. Model Manager (reviewed here) is a product for managing the analytic model lifecycle once a model is built – validating, deploying, monitoring and retraining predictive analytic models. Model Manager is designed to help with some of the [...]

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Survey on Predictive Analytics in the Cloud – tell us what you think

September 20, 2011

Decision Management Solutions, the company of which I am CEO, is running a study on Predictive Analytics in the Cloud. Both Predictive Analytics and Cloud are hot topics and the intersection has tremendous potential. Whether it is using cloud-based decision management systems powered by predictive analytics, using the cloud to deliver predictive analytics to SaaS [...]

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Here’s how to use Decision Management to improve cross-channel experience

August 29, 2011

Retailing today had an interesting article – “Best Buy, Sears, Target tops in cross-channel performance” – about the importance and challenges of becoming a cross-channel retailer. I was struck by the potential of Decision Management Systems to improve cross-channel experiences in a couple of key areas:

60% had inconsistency across in-store and online promotions;
Obviously inconsistency is [...]

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Webinar: How to build Decision Management Systems – Part 2 Decision Services

August 23, 2011

[ October 27, 2011; 10:00 am to 11:00 am. ] Decision Management Systems are the next generation of information systems. Agile, analytic and adaptive, Decision Management Systems put business rules management systems, predictive analytics and optimization to work improving the effectiveness and efficiency of your operations. Decision Management Systems are agile – easy to change, easy to keep compliant and transparent in their behavior. They [...]

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Webinar Series: How to build Decision Management Systems

August 23, 2011

I will be hosting a three part free webinar series How to Build Decision Management Systems this Fall.
Decision Management Systems are the next generation of information systems. Agile, analytic and adaptive, Decision Management Systems put business rules management systems, predictive analytics and optimization to work improving the effectiveness and efficiency of your operations. Decision Management [...]

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Decision Management Systems don’t get decision fatigue

August 18, 2011

I was recently pointed to this great NY Times article – Do You Suffer From Decision Fatigue? The article reports on a series of experiments to evaluate the effect of making many decisions in a row. It turns out that people don’t do well with this and that “decision fatigue” sets in, reducing not only [...]

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First Look – Causata

August 11, 2011

Causata is a software company founded in early 2009 with a heritage from the online space – behavioral targeting on the web and database marketing. They are headquartered here in Silicon Valley with engineering in London and the team has experience across companies like Touch Clarity, Omniture, Interwoven, DoubleClick, RedHat, Skype, eBay and others.
Causata sees [...]

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First Look – JMP Pro

August 10, 2011

I got my first look at JMP recently. JMP originally stood for “John’s Macintosh Project” apparently but is now a major business unit of SAS that has operated independently since 1989. It has about 180 employees and 250,000 users worldwide. The product has long since supported both Windows and Mac platforms and is a full [...]

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First Look – Oracle Data Mining Update

August 4, 2011

I got an update from Oracle on Oracle Data Mining (ODM) recently. ODM is an in-database data mining and predictive analytics engine that allows you to build and use advanced predictive analytic models on data that can be accessed through your Oracle data infrastructure. I blogged about ODM extensively last year in this First Look [...]

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First Look – IBM In-Database Analytics

August 2, 2011

IBM SPSS has been supporting in-database analytic modeling for a while now. Their objective is to make it possible for analysts to run the complete data mining process end-to-end in-database – from accessing the data to data transformation and model building/scoring. In particular, they try to enable analysts to push data transformation and data preparation [...]

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First Look – Clario Core

July 26, 2011

Clario Analytics has been marketing cloud-based analytic solutions since 2008. The company has been going to market with a general purpose analytic platform – Clario Platform, offering predictive analytic model development in the cloud – across multiple verticals. In addition, they leveraged their deep experience in marketing optimization and developed Clario Stream, a marketing optimization [...]

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First Look – Modern Analytics

July 21, 2011

Modern Analytics was founded in 2001 by a team that originally met building analytical capabilities for a major European bank. They wanted to see if they could make it easier to deliver the kind of analytic infrastructure they had developed for the bank. Since then, they have worked in many industries and have developed this [...]

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New white paper on uplift modeling with predictive analytics

June 30, 2011

My buddy Eric Siegel has just released a new white paper on Uplift Modeling: Predictive Analytics Can’t Optimize Marketing Decisions Without It. Here’s what he says about it:
To drive business decisions for maximal impact, analytical models must predict the marketing influence of each decision on customer buying behavior. Uplift modeling provides the means [...]

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Update – Zementis

June 9, 2011

I got a chance to catch up with Zementis. I last got an update from them on the product back in May 2010 when they released 3.0 with their support of Drools as well as PMML. Zementis is reporting good momentum with large customers such as the US Army and Verizon as well as a [...]

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Social Media Analytics with IBM

June 2, 2011

IBM sees Social Media Analytics as part of Customer Analytics rather than as a separate category – the reason for analyzing social media is to better understand customers and what they are thinking. It is not enough, says IBM, to understand and analyze social media. This understanding must be integrated with other kinds of analytics [...]

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Charting an analytics course to better outcomes with IBM

June 1, 2011

Rob Ashe and Mychelle Mollot kicked off the IBM Business Analytics Analyst Summit 2011. Rob began by pointing out that IBM is just 2 weeks away from its 100 year anniversary. IBM has focused on several themes for its 100 years he says including focusing on the science of information, on reinventing the corporation and [...]

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Decision Management, Big Data and McKinsey

May 13, 2011

Cross posted at International Institute for Analytics
McKinsey just published a new study “Big Data: the next frontier for innovation, competition and productivity” that is definitely worth reading. With lots of detail – it runs to more than 150 pages – it discusses why there is so much more data, what that means and how this [...]

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More on the relationship between Decision Management and BPM

May 10, 2011

There’s a great article over on IBM’s Good Decisions blog called “What’s Decision Management got to do with Business Process Management?” The article lays out a nice scenario for Decision Management and differentiates between business event processing, business rules management, analytics and business process management. It is definitely worth a read. There are a couple [...]

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In-database analytics and Decision Management

May 3, 2011

One of the hot topics these days in analytics is “in-database” or “in-warehouse” analytics. I have blogged about multiple products in this space including the work SAS has done with Teradata, Aster, DB2 , Netezza  and Greenplum, the work Revolution Analytics has done with Netezza, Angoss and FuzzyLogix (described in this report). With all this [...]

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