analytic model

Live Event: Business Friendly Data Mining at PAW Chicago

May 23, 2012

[ June 26, 2012; 7:40 am to 8:00 am. ] I am speaking on Business Friendly Data Mining on Day 2 (June 26) of Predictive Analytics World Chicago at 10:40am CT.
Organizations that are more sophisticated with analytics are more likely to be top business performers. But too often there are gaps in understanding between business, IT and analytics teams. Gaps in building business understanding lead [...]

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Real-time Infrastructure for Decision Management

April 18, 2012

It used to be that analytics were applied in batch, updating the database with a score or customer segment based on yesterday’s data.
It used to be that these models could take months to implement, so that the models themselves were based on data that might be months out of date.
It used to be that analytic [...]

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Decision Management and the 4Ds

April 10, 2012

A recent new twitter follower had an interesting post on his blog back in 2010 - The 4Ds “Detect, Derive, Decide and Do. I liked the description of this pattern and as it is a common one for Decision Management Systems I thought I would make a couple of quick comments:

The Derive piece of this pattern [...]

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Target variables matter but so do decisions

April 8, 2012

Dean Abbot wrote a great post recently “Why Defining the Target Variable in Predictive Analytics is Critical” in which he referenced the CRISP-DM approach to building predictive analytic models and talked about the importance of target variable selection in building an effective model. The thrust of Dean’s post was the crucial point that because
The target [...]

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First Look – SAS High-Performance Analytics appliances

April 2, 2012

High-Performance Analytics from SAS consists of SAS Grid Computing, SAS In-Database Analytics and SAS In-Memory Analytics. The latter component has a new addition in the form of SAS High-Performance Analytics (SAS HPA), which was announced in Dec. 2011. SAS HPA is appliance-ready software that uses hardware from database partners (Teradata or EMC Greenplum) for high [...]

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First Look – Pervasive RushAnalyzer

March 29, 2012

Pervasive is best known for its data integration products but has recently been developing and releasing a series of products focused on analytics. RushAnalyzer is a combination of the KNIME data mining workbench (reviewed here) and Pervasive DataRush, a platform for parallelization and automatic scaling of data manipulation and analysis (reviewed here).
In the combined product, [...]

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First Look – Rapid Insight Analytics

March 28, 2012

Rapid Insight was founded 10 years ago to develop tools that were easier for analysts to use to quickly extract meaning from data. Rapid Insight has been focused in higher education until recently and is expanding into fund raising and other areas. Rapid Insight Analytics is a pure data mining or predictive analytic workbench designed [...]

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The power of Customer Decision Management

March 12, 2012

A few weeks ago Rob Brosnan wrote a nice piece on the Forrester blog – Is it time for Customer Decision Management? It’s a great piece and he described Customer Decision Management applications thus:
Customer decision management applications are tools that tailor the content, products, offers, and next actions presented to individual customers based on analytical [...]

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Overlapping Decision Management Technologies Product Categories

March 6, 2012

We have released the first version of our Decision Management Systems Platform Technology report. This report is available free for download from http://www.decisionmanagementsolutions.com/decision-management-technology.
One of the challenges is that multiple product categories exist in the market for the capabilities we discuss in the report. These product categories often overlap.

While there are many Business Rules Management Systems [...]

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First Look – Dymatrix DynaMine

March 6, 2012

Dymatrix started in 2000 as a spinout from Computer Sciences Corporation. Focused on analytical CRM and campaign management they have done many projects and identified a number of challenges in the use of predictive analytic models. They have customers across utilities, retail, telecommunications, banking, insurance and life sciences. This work led to the development of [...]

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First Look – EigenDog

March 5, 2012

EigenDog was founded in 2011 and launched their service for scalable predictive modeling in December 2011. Their objective was to provide scalability in machine learning. As we are all aware these days, more data tends to result in better predictive analytic models while better models can result in better business results. EigenDog’s perspective is that [...]

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First Look – Predixion Insight 2.0

March 1, 2012

I got an update from Predixion Software recently. Predixion, as I have blogged before, was founded in 2009 and is focused on disrupting the predictive analytics market by making it easier to build and deploy predictive analytics. Their core belief is that success with predictive analytics is going to require the broadening of the range [...]

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Decisions, rulesets and business rules revisited

February 28, 2012

Some time back I wrote Here’s how decisions and rules relate (and how to manage them) and it seemed to me that this could do with being repeated with small updates.
One of the questions I get often is around how decisions and business rules relate. Business rules are, after all, one of the core technologies for [...]

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Enabling Business Analytics at SAS – Decision Management

February 27, 2012

For me the most interesting piece now – how SAS sees Decision Management and operational decisions. This involves a new product coming soon – SAS Rules Studio – as well as continued innovation around workflow, analytic model management and more. A great demo kicks it off with business rules in a tabular layout as one [...]

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First Look – GDS Link Update

February 20, 2012

I got an update on GDS Link recently, having last written about them in 2010 (see this First Look on GDS Link). Since 2006 they have been helping banks and other credit issuers to build custom, tailored, customer-centric risk applications.
DataView 360, the core product, was designed to address what they regard as the key problem [...]

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First Look – FICO Model Central

February 16, 2012

FICO Model Central is the latest addition to FICO’s Decision Management platform and is focused on lifecycle management of predictive analytic models in the context of an overall Decision Management implementation. The original driver was a growing regulatory requirement in the banking industry to have a regular cycle of model validation and monitoring of predictive [...]

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First Look – Oracle Advanced Analytics

February 8, 2012

Oracle Advanced Analytics is a new Oracle database option (announced today) that bundles Oracle R Enterprise and Oracle Data Mining (reviewed previously). With this release, R becomes a first class native interface for the Oracle database along with SQL and the graphic interface that ships with Oracle Data Mining.  This allows analytic modeling code to [...]

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Some thoughts on Industrializing Analytics

January 31, 2012

Some time back I wrote a post called “It’s time to industrialize analytics“. In an ongoing twitter conversation (I am @jamet123) I referenced it and provoked some interesting responses that seem worth addressing in more than 140 characters. The conversation was between @JAdP, @deanabb, @merv, @ajbowles and myself and they are all worth following.
We spent some time [...]

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First Look – StatSoft STATISTICA

January 31, 2012

StatSoft was founded in 1984 and started building statistical software when it first became practical to deliver on the PC. STATISTICA is an enterprise predictive analytics platform on the Windows platform with role-based access, connections to the various data sources that companies have and support for data exploration through to deployment. The product has four [...]

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Here’s how a Decision Management System would manage review fraud

January 30, 2012

My eye was drawn to an article in the New York Time last week – For $2 a Star, an Online Retailer Gets 5-Star Product Reviews.  This article drew attention to the ongoing and growing problem of fake reviews. Like many of us I increasingly rely on reviews on sites like amazon.com or yelp.com to [...]

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