Adaptive Control

Adaptive Control in Collections at a US Regional Bank #FICOWorld

November 3, 2011

Time for a quick session or two at FICO World. Chip Clarke and Andrew Beckman presented on the use of customer-level TRIAD to continuously improve their collection results for their retail banking products – to do “Adaptive Control”. Adaptive control, for those not familiar with the term, means continually challenging the way you make decisions [...]

Read the full article →

Predictive Analytics World Workshop: Driving Enterprise Decisions with Business Analytics

May 17, 2011

[ October 18, 2011; 6:00 am to 1:30 pm. ] I am giving a workshop on Driving Enterprise Decisions with Business Analytics at Predictive Analytics World in New York all day on Tuesday October 18th.

Putting business analytics to work is top of mind for organizations like yours. Business agility and operational responsiveness are more important than ever. There is a real opportunity to use analytics [...]

Read the full article →

Decision Management, Big Data and McKinsey

May 13, 2011

Cross posted at International Institute for Analytics
McKinsey just published a new study “Big Data: the next frontier for innovation, competition and productivity” that is definitely worth reading. With lots of detail – it runs to more than 150 pages – it discusses why there is so much more data, what that means and how this [...]

Read the full article →

Business rules, accelerating change and Decision Management

January 4, 2011

Randy Heffner had a post late last year that I just got to – Business 2011 Gets Faster; Business Rules And SOA Policy Get More Important. Randy makes the key point that while the pace of change means you cannot afford to lock up your business logic in traditional code, you also can’t just let [...]

Read the full article →

Workshop at Predictive Analytics World San Francisco 2011

November 19, 2010

[ March 13, 2011; ] ??I am giving my workshop “Driving Enterprise Decisions with Business Analytics” at Predictive Analytics World San Francisco. This workshop covers the principles of Decision Management, its application to critical business processes, and the appropriate use of available technology. We show you how to identify and prioritize the operational decisions that drive your organization’s success, introduce [...]

Read the full article →

Decision Services need more than rules – #rulesfest

October 12, 2010

I just completed my presentation at RulesFest so here are the key points.
For the RulesFest audience I assumed that either they were already using business rules or at least that they plan to be, and that  they knew what a rule engine is and how it works. Before going on to my five points, let [...]

Read the full article →

On the importance of experimentation

August 4, 2010

Syndicated from ebizQ
The McKinsey Quarterly had an article today on Ten Tech-enabled business trends to watch and number 5 caught my eye -Experimentation and big data. As the authors say
What if you could analyze every transaction, capture insights from every customer interaction, and didn’t have to wait for months to get data from [...]

Read the full article →

Silverlink update

April 21, 2010

I did some work with Silverlink some time ago and was really impressed by their use of decision management to improve the communication of health plans and others in the healthcare space with members and patients. I got a chance to catch up with them recently to discuss progress and their use of adaptive control [...]

Read the full article →

Smarter systems for uncertain times – #brf keynote

November 5, 2009

I gave a keynote at the Business Rules Forum today on Smarter systems for uncertain times.  I gave the presentation without slides and had planned to use my notes as a post but, as the notes ran to 5,000 words, I have decided to write a white paper based on them instead!
To keep you going [...]

Read the full article →

Business Rules Forum 2009 – Day 1 #brf

November 4, 2009

It’s the end of day 1 of the Business Rules Forum/Enterprise Decision Management Summit and time to write a wrap up post for the day – no live blogging today as I have too much on as track chair to sit behind my keyboard!
Today I got to attend Jim Sinur’s keynote and sessions from Roger [...]

Read the full article →

Adding decision management to your BPM initiative

September 22, 2009

Syndicated from ebizQ
Last week I wrote a piece on the risks of pursuing BPM without decisioning. As promised, here are some thoughts on how to get started.

Identify your decisions
Step one is to find and name and manage the decisions that matter to your processes. Finding decisions is not always that easy, though it gets [...]

Read the full article →

Getting to Enterprise Application 2.0

August 26, 2009

On Monday I posted about Enterprise Application 2.0 and promised to return with some thoughts on how to get from Enterprise Application 1.0 to Enterprise Application 2.0. Let’s see:

Expose core elements as services
Identify and manage processes – hook up legacy and new services into new, more effective workflows
Find and automate decisions using business rules
Manage simple [...]

Read the full article →

New resources on decision management

June 29, 2009

A quick note to point out some newly available resources on decision management.
First, Claye Green of Technology Blue (a Decision Management Solutions partner) wrote a nice little piece on barriers to decision management success.
I have been busy too, writing some shorter briefs on Decision Management topics. These are available without registration from the Decision Management [...]

Read the full article →

First Look – Oracle Real-Time Decisions 3.0

June 24, 2009

I got a chance to get an overview of the latest release of Oracle Real-Time Decisions, 3.0. This is the platform for real-time decisions on which various applications (for call center, web etc) are built and sold as part of the Oracle Applications suite.
The vision of this product is to optimize “return on attention” – [...]

Read the full article →

Here’s how micro decisions turn blasting into targeting

May 29, 2009

Ginger Conlon had a nice post this week – Don’t Blast. Target. – Think customers: The 1to1 Blog.
many marketers are still drawn to the ease of blasting to a broad audience, instead of targeting for maximum impact among those most likely to respond
If you are trying to make this transition from blasting to targeting – [...]

Read the full article →

A reader asks about champion/challenger testing

May 27, 2009

A little while ago I got an interesting question from a reader about champion/challenger testing  – an element of adaptive control. Check out this brief on Adaptive Control or read the chapter in Smart (Enough) Systems for details on the approach. Anyway, here’s the question:
When testing a champion strategy with challengers, I assume sample [...]

Read the full article →

Customer Stories from the SAS Global Forum

April 1, 2009

Syndicated from BeyeNetwork
Last week I posted a couple of times about my impressions from the SAS Global Forum. In one post I said that “SAS customers talk about the great results they get when they put their predictive analytics to work in operational systems” so I thought I should expand on that a little, using [...]

Read the full article →

Facts not fears, confidence not certainty, critical thinking not wishful thinking

March 26, 2009

Syndicated from BeyeNetwork
Madeline Albright gave a great presentation at the SAS Global Forum in Washington DC this week. Several of her bon-mots are in the title but there were many others, some of which are below. Each of them struck me as relevant to readers of this blog:

Facts not Fears
Businesses all too often do things [...]

Read the full article →

19th Century Decision Management

March 4, 2009

Syndicated from ebizQ
John Reynolds over on the Thoughtful Programmer had a great post a little while back – 19th Century BPMS. In it he said
I sometime find it useful to describe a BPMS in terms of things and people that you probably would have found in an office or factory in the 1890s
This struck me as [...]

Read the full article →

Scenario Testing, Stress Testing and Decision Management

January 15, 2009

With the business world in a state of flux and everyone worried about what might happen next, and how they might respond to it, scenario testing (and its compatriot, stress testing) should be top of mind for executives. They should be thinking about different scenarios, testing out how those scenarios would effect their business and trying out various alternatives. On the risk side they should be using this kind of scenario planning to stress their assumptions – stress testing – to see how their financial reserves would cope with the various alternatives.

For too many executives, however, this kind of testing is done only at the aggregate level and done largely (if not completely) in Excel. I have nothing against Excel but this is clearly not really acceptable. Good scenario or stress testing should consider how customers, products, suppliers, locations will be impacted by the scenario at a granular level and then present rolled-up results, not simply attempt to model some averages or totals. Similarly, if executives want to develop alternative scenarios that would be effective in certain possible futures then they need to test those scenarios against actual transactions, actual customers, to see if they work.

Companies that have adopted decision management have the infrastructure to manage this. Decision management brings the crucial decisions – choices of actions – into the open and makes them explicit. Scenarios can be developed for these decisions and tested against real data. The results can be compared against what happened, or against alternative scenarios to see what would work best. Different assumptions can easily be fed into the decisions to see what impact those assumptions have and stress testing or scenario development conducted based on the results. Decision management makes all this possible. It’s still work, but it is much less work and the results can be much more precise and grounded in real decisions.

A growth in scenario management was one of my predictions for 2009 and Jim Sinur wrote a nice piece on this too – Scenario Planning is No Longer Optional.

Read the full article →