May 2, 2013
Next session for me at FICO World is one focused on where customer decisioning is going. John Rymer of Forrester began by presenting some of the major trends found in a recent Forrester survey conducted for FICO:
Customer modeling is getting much more sophisticated as companies try and understand large numbers of customers more precisely – [...]
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May 2, 2013
Stuart Wells, the CTO of FICO, came up to give the keynote and talk about FICO’s big cloud announcements:
FICO Cloud-based Decision Management Platform (announcement here)
FICO Analytic Cloud (announcement here and sign up here)
Customer engagement applications on this cloud platform announcement here (discussed also in this blog post).
Stuart began with a couple of stories. He told a story [...]
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