2nd
October
2008
Rexer Analytics Data Mining Survey Results Released
Categories: Data Mining, Decision Management
Karl let me know that the results from his survey are available – you can find them on the Rexer Analytics site – so I thought I would take a look and blog about them. Karl collected 348 responses from individuals in 44 countries and I found the results worth a read. A few highlights:
- CRM/Marketing continues to be the field for which data mining is used most often
- Driving strategic decision making and driving operational decisions were even and top of the list of uses of results. I was pleasantly surprised and this evidence that data mining is being used operationally. It is also interesting that batch scoring outdid interactive/real-time nearly 2:1
- Dirty data, data access issues, and explaining data mining to others remain the top challenges faced by data miners
- Data miners spend only 20% of their time on actual modeling
- SPSS and SAS continue to dominate the software used with Statistica, R, and the Salford products gaining ground
Karl is also looking for ideas for next years so think about how the survey could be improved and let him know.
This entry was
posted on Thursday, October 2nd, 2008 at 9:20 am and written by James Taylor. It is filed under Data Mining, Decision Management.
Tags:analytics, Analytics, crm, data, Data Miners, Data Mining, decision making, Decision Management, Marketing, operational decision, OR, real-time, SAS, score, SPSS
You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
Tags:analytics, Analytics, crm, data, Data Miners, Data Mining, decision making, Decision Management, Marketing, operational decision, OR, real-time, SAS, score, SPSS
You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.










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